Attention Emerging Talent!! So, for the years that I have been dealing with and working alongside emerging talent, more so, artists. I have noticed some behavior pertaining to their brand. That could be credited to lack of experience and knowledge but it could also be ignorance and lack of proactivity. A lot of talent lacks a lot of knowledge of their industries. The very same field they want to occupy one day. Its super essential for anyone to know as much as possible when it comes to a dream they are pursuing or a skill they are great at or anything for that matter they say they are passionate about. The very basic things to know are many times overlooked and undermined and they play a huge role in how you develop as a brand, how you are perceived, and it shows just how serious or not one is about whatever it is they are pursuing. I have listed and broken down six (6) tips for emerging/ up and coming brands/ talents. Hopefully they will serve helpful to some. 1. The bas...
Archiving The South African Creative History.